Presented by Jason William Johnson, PhD(c) Director, Center for Entrepreneurship & Innovation, Chicago Urban League

In recognition of 'Black History Month' join us for a webinar that teaches business owners a methodology for identifying opportunities for new products, services, and business models. This process can also be used for new venture creation as well. Participants will learn:

• How to scan the environment for new opportunities

• How to effectively evaluate the viability of a new offering or business model prior to launching it

• The different forms of capital that they already possess and how to leverage them

• How to evaluate the performance of their new offering or business model.